What We Do
Strategy|Simple is about creating simple strategies for growth oriented organizations.
But what does that really mean?
There are a few things that are fundamental to success, regardless of the day, era, technology used or market.
1. Know your ideal customer.
2. Know how or what makes your product or offering different.
3. What is the buying process.
4. Have a plan.
5. Have a process.
6. Formula for success execution
We help you understand and define each of the fundamental elements, and we build out and execute to them.
To put it in more traditional terms:
We can help you create an ideal customer profile, and understand how and where to communicate with them, and what to say.
We help define and refine your Unique Selling Proposition or Value Proposition.
We help examine and map the buying process to allow for hyper targeted content delivery at each stage of your prospect’s buying journey.
We help you build out a strategic plan for your marketing and demand generation efforts.
We help you put the tools and platforms in place to create a back end automation process and system that can seperate you from your competition, and accelerate your sales process.
Finally we have actually found the formula for success: Be > Average. That may not sound like much of a formula, but stop and think about it for a minute. In a sea of average, anything above average, well, stands out. In most cases, being greater than average makes you excellent!